MarketQuest has extensive experience in the design and management of quantitative and qualitative research studies. We recognize that the first step in any research study is to engage the client…that’s why our studies are always tailored to our clients’ needs. Designing an effective and reliable methodology and ensuring the questions target the information that our clients want... we are dedicated to delivering smart results.

Questionnaire Design

Our questionnaire design is based on a solid understanding of our clients' needs. We deliver…

  • Effective questions that gather the information our clients require
  • Questionnaires that ask the right questions with proper phrasing and formatting
  • Questionnaires that gather quantitative and/or qualitative data
  • Questionnaires that are thoroughly tested and evaluated prior to data collection

Methodology Consultation

We design a methodology tailored to our clients' needs. We provide consultation on…

  • Sample size and ensuring scientific accuracy
  • Sampling plans - ranging from simple random sampling to more complex sampling (e.g., stratified and cluster)
  • Data collection tool – telephone, in-person, mail, online, hybrid surveys, focus groups, in-depth interviews
  • Design type – cross-sectional, longitudinal, panel, trend