In our 20+ year history, we have undertaken many quantitative and qualitative research studies.  We utilize a toolbox of data collection techniques including telephone interviewing, in-person interviewing, online research, focus groups and mini-groups, mail-administered surveys and on-site research. All telephone data collection is completed from our centrally located CATI call centre. We offer collection services in both of Canada’s official languages.

At MarketQuest, we pride ourselves on our commitment to professional quality research and data collection.  We institute strict quality control procedures in all phases of the research study.  We are committed to providing our clients with reliable and accurate results. Our procedures follow those set out by the Marketing Research and Intelligence Association (MRIA) and the Marketing Research Association (MRA). We have built our reputation on providing clients with top quality reliable data.
MarketQuest has experience in the following quantitative and qualitative data collection techniques:

Telephone

  • Centrally located call centre which employs Computer-Assisted Telephone Interviewing (CATI)
  • CATI software includes Voxco’s Interviewer, Virtual Call Centre and Pronto Predictive Dialer
  • Highly skilled, extensively trained and test bilingual interviewers

Online

  • Rapidly developing online research capacity
  • Professional design and development of web-based surveys
  • Online panels

In-person

  • Network of experienced field staff throughout North America
  • Bilingual interviewers

Mail

  • Development of professional, aesthetically-pleasing survey packages
  • Mail-only methods or hybrid methods (e.g., mail-phone, mail-fax)

Focus Groups & One-on-One Interviews

  • Professionally trained and highly skilled moderators on staff
  • Modern facilities throughout Atlantic Canada
  • Local, national and international in-house recruitment services
  • Random recruitment or from client-provided lists
  • Professional, experienced, bilingual recruiters

For more information on our services, please contact Carolyn O'Keefe at 709.753.5172 or carolyn@marketquest.ca